Martin Ek

Core Web Vitals, or CWV, are a set of metrics developed by Google to assess the user experience of a website’s pages....

In an era where AI-driven search services like ChatGPT Search and Perplexity are beginning to reshape how some of us se...

The development of AI is moving rapidly, and today ChatGPT no longer sits alone on the throne as the undisputed king/qu...

In today’s blog post, you’ll learn more about Cumulative Layout Shift (also known as CLS) and why this is important for...

In today’s article, we explain why the number of duplicate images has decreased in Google Image Search, what traffic-re...

There are a number of different ways to improve a website’s loading times. One of these is to use what is called “...

Hello and welcome! In this guide, we will take a closer look at a not-so-new but newly relevant feature from Google cal...

In today’s article, you’ll learn how to use Google Analytics to identify deleted and non-redirected pages on your site...

It’s difficult to say exactly how much a website’s URLs matter for its SEO. Some tests have shown that it doesn’t matte...

Google has for some time been testing several new designs for its search results on desktop users. Today’s article incl...

Two terms that more and more frequently have been popping up on people’s radar are “featured snippet”...

With the launch of the new Googlebot, Google now claims to be better at understanding more modern, JavaScript-heavy web...

Self-referencing canonicals are something every company and webmaster should implement on their websites, yet they are...

For those of you who have not yet become acquainted with WordPress, it can most easily be described as the world’s most...

When Yoast SEO Plugin version 7.0 was released, an unfortunate bug came along with it – one that can negatively impact...

It’s no longer just talk about Google’s new mobile index – it’s now crystal clear that the wheels are seriously in moti...

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