Magnus Bråth

Consultant & Adviser

After a number of years in Costa Rica and Malta, Magnus Bråth moved back to Sweden to start the agency Brath. He has written Sweden's best-selling book on search engine optimization, Guldläge på nätet - Sökmotoroptimering för alla, which is currently in its third edition. In addition, he has devoted his career to increasing knowledge about SEO in Sweden, including as a blogger and debater.

Magnus works primarily with the long-term strategies at Brath, where should the company be in a few years, how do we develop our search engine optimization even more and how do we get better at what we do? These are questions that occupy most of the days. Most of the time he can be found at the Övik office and his spare time is primarily devoted to building houses.

From working directly with customers for almost a decade, Magnus' role has changed to primarily driving technical development at Brath. He comes into his own when he is allowed to be innovative and change the way we work both in terms of work processes and technology. This means that he only exceptionally gets involved in the details of a project, but much more often paints with the larger brush strokes.