

Magnus Bråth
Consultant & AdviserMagnus works primarily with the long-term strategies at Brath, where should the company be in a few years, how do we develop our search engine optimization even more and how do we get better at what we do? These are questions that occupy most of the days. Most of the time he can be found at the Övik office and his spare time is primarily devoted to building houses.
From working directly with customers for almost a decade, Magnus' role has changed to primarily driving technical development at Brath. He comes into his own when he is allowed to be innovative and change the way we work both in terms of work processes and technology. This means that he only exceptionally gets involved in the details of a project, but much more often paints with the larger brush strokes.
More from Magnus Bråth
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We are acquiring Teveo – opening an office in Gothenburg
Brath is a company that wants to grow. We know we have a strong model and that we excel at the services we provide. Now...
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Digital Marketing – What Really Works?
It’s time we talked about online marketing.Today, many seem to believe that you can simply take a print ad, digitize it...
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What would you like to share with our readers?
If you had the chance to reach a few thousand SEO enthusiasts through this blog, what would you want to share? Since...
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Search Engine Optimization and Translations Are Hard
Everyone knows how important content is for search engine optimization.Well-written text, crafted with search engines i...
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Leadership – The Challenges of Training
At Brath, we’re constantly working to improve our leadership — just like we do with every other area of the busin...
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Don’t add SEO as an afterthought once the website is built!
Many believe SEO is something you add after the website is already live.And sure, in many cases, SEO efforts begin once...
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Content Behind Tabs - Google Is Being a Bit Misleading
Placing content behind a “read more” or in tabs has become increasingly popular, especially since mobile traffic has be...
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What is the SEO value of my blog?
We received a question from a reader that I thought was worth answering in a dedicated post: “What is the SEO value of...
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Why you as a specialist should work with us
Just like many others in SEO and SEM, we are constantly recruiting more specialists. As a specialist in SEO or SEM, you...
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User Data in Search Results
We have seen indications that Google has increased its use of user data, or data resembling user data, in search result...
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7 Must-Haves for Every E-commerce Retailer
As an e-commerce retailer, it’s easy to get caught up in the practical day-to-day tasks, but there are other areas wher...
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Let go of your AdWords prestige
As a business leader, it’s a little embarrassing to admit, but we’re a group of people who often behave like three-year...
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Cheering because Google put you in the top snippet? Think again!
If your first-place ranking now also appears as a featured snippet, it might not be time to celebrate—you’...
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Why Your In-House SEO Is Failing
SEO is an industry where scale provides significant advantages. This naturally benefits agencies and puts in-house effo...
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Related information – the next ranking signal?
There’s talk about related information within the SEO community. Maybe it’s all the “What is…” searches that lie behind...
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Has the industry become more educated?
33 out of 58 respondents to our survey have university-level studies under their belt. That doesn’t align with the pict...
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The more we nag, the better the results
We changed our way of working to something that yields better results, involves harder work on our part, and lowers our...
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Recruiting and Retaining Talent in a Rapidly Growing Industry
Finding and then keeping the right people is complicated in all industries, and I would argue it’s even more comp...