

Magnus Bråth
Consultant & AdviserMagnus works primarily with the long-term strategies at Brath, where should the company be in a few years, how do we develop our search engine optimization even more and how do we get better at what we do? These are questions that occupy most of the days. Most of the time he can be found at the Övik office and his spare time is primarily devoted to building houses.
From working directly with customers for almost a decade, Magnus' role has changed to primarily driving technical development at Brath. He comes into his own when he is allowed to be innovative and change the way we work both in terms of work processes and technology. This means that he only exceptionally gets involved in the details of a project, but much more often paints with the larger brush strokes.
More from Magnus Bråth
-
Business Idea: Anything on YouTube
If the right person has made your hammer or frying pan, its value increases dramatically. There are a number of YouTube...
-
Business Idea: Kola Superdeep Borehole – for power
If you had a hole in the ground that was twelve kilometers deep, could you use it to power a plant? Business ideas a...
-
Get help with social media advertising
If your goal is sales rather than awareness, you need to be skilled at social media advertising. It’s possible to measu...
-
Content entry and exit points
Make sure your content doesn’t just consist of a long block of text, but instead has as many entry points as possible –...
-
Give Smart Bidding Strategies a Helping Hand
More and more advertisers are now using Google Ads smart bidding strategies instead of manual bid optimization. With th...
-
Reach the right people with audience targeting
In Google Ads, there are several different ways to work with targeting, and today we’ll focus on audience targeting....
-
Things you CANNOT advertise on Google
You can advertise most things with Google Ads, but there are a few big NO NO’s when it comes to what you’re allowed to...
-
Keep an Eye on Your Competitors in Google Ads
Something that is always interesting to keep track of is what your competitors are up to. It’s a well-established strat...
-
How do feed rules work in Google Merchant Center?
When it comes to advertising on Google’s Shopping network, the quality of your product feed is everything. Having the c...
-
Our Ten Best Tips to Sell More with SEO
SEO doesn’t have to be all that difficult. There are definitely things you can do yourself – the important part is know...
-
Hit Hard or Don’t Hit at All – One of My Top Tips for Digital Marketing
Sometimes it pays to be cautious. Sometimes, caution is the worst thing you can do. Unfortunately, it often takes exper...
-
Use Negative Keywords to Avoid Unnecessary Click Costs
One of the major advantages of Google Ads is that you can target your advertising to people who are most likely looking...
-
Bidding Strategies in Google Ads
The perhaps biggest change in Google Ads in recent years is machine learning and the new “smart” campaign formats and b...
-
How to Become the Center of Your Industry – With the Help of SEO
Everyone Googles, everyone. When something new happens in your industry, when you want to learn a new skill, or when yo...
-
Attribution Models in Google Ads
In a previous post, we went through conversions, but how does conversion value actually work, and what analysis options...
-
Keep internal linking to a minimum
I’m going to give you an advice that most SEO professionals disagree with, the opposite of what I’m going to tell you is...
-
SEO is not Soft Science
A very common misconception that drives me nuts is the notion of Guruness and Ninja-qualities in SEO. Dealing with an al...
-
IDN - Internationalized domain names and SEO
If you’ve ever done SEO outside the English speaking part of the world you’ve ran into Internationalized Domain Names fo...
-
SEO is Google’s only (real) competitor
Is it Facebook? Maybe Apple? No. SEO is Google’s toughest competitor. It might be a bit surprising, but many small...
-
Don’t Implement SEO After You Have Built Your Site!
Many people believe that SEO is something that you add to the site once it is ready. And yes, there are many cases when...