

Magnus Bråth
Consultant & AdviserMagnus works primarily with the long-term strategies at Brath, where should the company be in a few years, how do we develop our search engine optimization even more and how do we get better at what we do? These are questions that occupy most of the days. Most of the time he can be found at the Övik office and his spare time is primarily devoted to building houses.
From working directly with customers for almost a decade, Magnus' role has changed to primarily driving technical development at Brath. He comes into his own when he is allowed to be innovative and change the way we work both in terms of work processes and technology. This means that he only exceptionally gets involved in the details of a project, but much more often paints with the larger brush strokes.
More from Magnus Bråth
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Related information – the next ranking signal?
There’s talk about related information within the SEO community. Maybe it’s all the “What is…” searches that lie behind...
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Has the industry become more educated?
33 out of 58 respondents to our survey have university-level studies under their belt. That doesn’t align with the pict...
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The more we nag, the better the results
We changed our way of working to something that yields better results, involves harder work on our part, and lowers our...
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Recruiting and Retaining Talent in a Rapidly Growing Industry
Finding and then keeping the right people is complicated in all industries, and I would argue it’s even more comp...
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What is the salary of an SEO specialist?
Is it better to have client contact than to be located in Götaland in the SEO industry? What does a team leader in SEM...
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Search engine optimization is brilliant for B2B marketing
Both SEO and SEM are often associated with B2C. The thing is, both are actually brilliant for B2B if you know what you&...
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What distinguishes a good SEO consultant?
There is quite a widespread group today calling themselves SEO consultants, or something similarly sounding. They offer...
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Talk SEO on Facebook
There is a Swedish SEO group on Facebook for anyone interested in discussing, learning more, or simply connecting with...
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Swedish SEO has improved significantly
The Swedish SEO industry used to consist of guys sitting in basements and salespeople from some phone directory scam co...
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But if SEO works well, I have to keep buying…
One common concern I often hear at conferences or lectures—and that sometimes comes up from those requesting a quote—is...
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Google once again: No, we do not use Likes.
My site has many more likes than my competitor’s—so why don’t I rank better? — Because we don’t use Likes to ra...
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How to find the best e-commerce platform
When you’re about to start an e-commerce business, choosing a platform can feel overwhelming. Some even compare it to t...
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SEO is Google’s only (real) competitor.
Is it Facebook? Maybe Apple? No, SEO is the toughest competitor against Google. It might be a bit surprising, but many...
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31 Tips That Will Improve Your Search Engine Optimization
Search engine optimization is slow work. Getting to the top with a more difficult keyword can take a very long time. On...
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Don’t focus so much on individual keywords
Search engine optimization has changed over the past few years, and our view on how to work with it has changed as well...
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You have no idea, Alexander Bard
Alexander Bard has, somehow, become known as some sort of internet expert in recent years. I honestly can’t understand...
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The Last 10 Years of SEO
There aren’t many of us in Sweden who have worked in SEO for more than a decade. Two (or three, depending on how...
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Google seems to have found its guide to search engine optimization
For several years, it has been missing—Google’s PDF on search engine optimization. Now, it seems that they have,...
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Phone number in the title?
We often talk about titles here, maybe too often. CTA, USP, and Keywords are the mantra we repeat, all within less than...
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When someone does research, where is your brand then?
A very large portion of all searches made online is what we call informational searches. It could be someone wanting to...