

Magnus Bråth
CEOMagnus works primarily with the long-term strategies at Brath, where should the company be in a few years, how do we develop our search engine optimization even more and how do we get better at what we do? These are questions that occupy most of the days. Most of the time he can be found at the Övik office and his spare time is primarily devoted to building houses.
From working directly with customers for almost a decade, Magnus' role has changed to primarily driving technical development at Brath. He comes into his own when he is allowed to be innovative and change the way we work both in terms of work processes and technology. This means that he only exceptionally gets involved in the details of a project, but much more often paints with the larger brush strokes.
More from Magnus Bråth
-
Google makes a small but significant change in Analytics
Recently, Google made a small but significant change in Google Analytics. Technically, it doesn’t alter the dat...
-
Beat your competitors with the right search optimization!
By tightening up your search results, you gain a leading position over your competitors, where you set the price! This...
-
We are changing our recommendation—it's time for HTTPS
As you may be aware, Google recently announced that websites accessible via encrypted connections would receive a small...
-
Google loses market share to Yahoo – Will they adapt?
Google holds an incredibly dominant position in the search market, especially in Europe (Sweden is a good examp...
-
What can we learn from the e-commerce survey?
Our survey, answered by 100 Swedish e-commerce businesses, offers a glimpse into how one views things as a client of an...
-
This is what 100 Swedish e-commerce businesses think about SEO
We asked 100 e-commerce businesses 12 questions about their views on SEO, SEO agencies, and SEO consultants. Here are t...
-
Search Engine Optimization vs. Social Media
Search engine optimization is not opposed to social media; still, many have claimed that social media marketing...
-
What is Pagerank?
Google’s PageRank is a central part of how the search engine works, yet many people don’t understand the algorith...
-
Use Analytics, for heaven’s sake!
I’m not a tool lover — I have a total of six apps installed on my phone, I usually assess keyword competi...
-
If Google is so smart, why do I still need to include keywords in the title?
We constantly hear how smart Google is, and that it’s impossible to trick Google—or for that matter, to outsmart...
-
High pressure outside, low pressure online
For some e-commerce businesses, summer is the absolute peak season. A herring shop, sunscreen outlet, or deck c...
-
Companies that don't take a stand are companies without integrity
Do you remember when the restaurant chain Max sent letters to its employees in an attempt to influence how they...
-
Time is the most valuable thing there is
On a regular day, I get up around 6:00 a.m. or just before. I drink some coffee and catch up on what’s happened in the...
-
The top E-Commerce conference of the year
It’s time to register for the best e-commerce conference of the year—at least in our opinion. We’re talking about E-han...
-
Google Plus, the living dead
Late last night, TechCrunch published an article titled Google+ is Walking Dead. There are two main reasons beh...
-
Author Rank Live!?!
Yesterday, Google confirmed that Author Rank is something that’s being used for “in-depth articles,” although the...
-
Facebook and click fraud – Strategy or carelessness?
Many have long suspected fraud in Facebook advertising; the likes you receive on your Facebook page when using...
-
Meet your suppliers
Yesterday, we (Magnus and Anne-Lii) met with one of our suppliers in Malta for a short while at a café. It might seem l...
-
Google’s basic SEO guide on the loose
In recent weeks, Google’s basic guide to search engine optimization has been something that has caused both some...
-
Google is an unpredictable search engine
If you’ve worked with Google for a while, you know it’s an unpredictable machine. This is one of the main r...