Magnus Bråth
Consultant & AdviserMagnus works primarily with the long-term strategies at Brath, where should the company be in a few years, how do we develop our search engine optimization even more and how do we get better at what we do? These are questions that occupy most of the days. Most of the time he can be found at the Övik office and his spare time is primarily devoted to building houses.
From working directly with customers for almost a decade, Magnus' role has changed to primarily driving technical development at Brath. He comes into his own when he is allowed to be innovative and change the way we work both in terms of work processes and technology. This means that he only exceptionally gets involved in the details of a project, but much more often paints with the larger brush strokes.
More from Magnus Bråth
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How do I know what my core business is?
One of the aspects of running a business that we at Brath always try to pay close attention to is focusing on what is t...
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Search Engine Optimize Early, Win in the End
Anyone who has played a sport in their youth knows that it takes many years of training to reach their very best. The s...
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Å, Ä and Ö in domain names – How does it affect my SEO?
Ever since IDN domains appeared, the question has been asked daily: Is it good or bad to use Å, Ä and Ö in the name?...
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Measuring rankings – no longer elementary
In the past, an incognito search was enough to know how you ranked in the search results. Before that, you could just s...
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Longer Meta Descriptions – Our Recommendations
If you follow SEO and keep up with the news, you’ve probably noticed that Google has changed how it displays descriptiv...
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The speed of your site is becoming increasingly important for your SEO
Something that has become increasingly clear in recent years is that the speed of your pages and website plays a bigger...
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How the Swedish SEO agencies rank
With the help of Sistrix, a tool used to measure visibility in search results, we have collected data on how the SEO ag...
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AI will change the SEO industry forever, and quite soon
We are facing a major change in the SEO world. You will need to be prepared for it if you want to be able to do search...
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When SEO cannot be implemented
Search engine optimization is relatively simple, I usually say. It’s not very difficult to know what’s best in many sit...
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Why doesn’t everyone just work from home?
It’s probably a result of our 6-hour workdays. Maybe it’s a result of new generations having a different view of work....
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Then your SEO consultant is a fraud
In recent months, I’ve come across two—not exactly tiny—SEO agencies that don’t rank first when you search for their ow...
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5 SEO actions for those who think they’re done with their optimization
Do you struggle to find areas where you can improve your website? Does it feel like you’ve done everything possible in...
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Internal cannibalization – pages competing against each other
When there are two pages on a site that both fit reasonably well in a search result, you may run into problems—they can...
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You need to look at both parts of On-page SEO
When working with a website as an SEO, there are two perspectives that matter: the broader one and the more detail-focu...
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Fewer people see ads
Of course, we are all somewhat blind to ads, but the 4 out of 10 who have completely blocked ads really don’t see them....
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The fifth year with Brath – our annual report
Somewhere around one million more in revenue, roughly the same results but with a lot of invisible growth. That’s how y...
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Are search engines decisive in the choice? Political SEO
A study from the United States shows that search engine rankings can influence the outcome of an election. The report d...
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Five signs that you have a technical debt to pay off
Websites that have been active for a long time often carry a technical debt that needs to be paid before they can rank...
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We are acquiring Teveo – opening an office in Gothenburg
Brath is a company that wants to grow. We know we have a strong model and that we excel at the services we provide. Now...
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Digital Marketing – What Really Works?
It’s time we talked about online marketing.Today, many seem to believe that you can simply take a print ad, digitize it...